Special bus makes its mark at Lister Park to highlight Turner Prize exhibition

First Bus, an Official Travel Partner of Bradford 2025 UK City of Culture, has worked with the organisers to design a fully wrapped bus to promote the exhibition, which runs until February 2026.

Emblazoned with ‘Turner Prize 2025’ on all sides and featuring the visual identity of this year’s prize, the bus was the centre of attention at a family day in Lister Park, ahead of the exhibition opening in a few weeks.

Daniel Bates, Executive Director and Shanaz Gulzar, Creative Director of Bradford 2025 and co-curator Michael Richmond of Yorkshire Contemporary were there to see the bus revealed and share in the celebrations.

The Turner Prize 2025 bus is the third to be supplied by First Bus to promote Bradford 2025 UK City of Culture and supports the organisation’s sustainability goals by encouraging  greener travel to visit attractions, lowering the carbon footprint of events and helping reduce traffic congestion.

Kayleigh Ingham, Commercial Director of First Bus in North & West Yorkshire, said: “We’re thrilled to help highlight this internationally acclaimed arts prize and exhibition. It promises to draw in thousands of visitors to Bradford and we hope many will see bus travel as the obvious and sustainable choice to get there.

“We will be scheduling the Turner Prize 2025 bus to serve routes to Cartwright Hall Art Gallery, which will provide an added touch of interest for customers making the trip to the show.”

As part of its activity to support the family day at Lister Park, First Bus enlisted the help of two special storytellers to treat parents and youngsters with readings on the bus of its Tinyfoot and Evie’s Adventure to Tiny Street children’s book.

Irene Kaali and Humaira Bham, members of the BBC’s New Voices of Bradford trio, took turns reading the book with families taking away copies and children receiving a soft toy of the bus character Evie.

The operator has published the story to help young minds think about the environment and green choices, with donations from sales going to cancer charity Macmillan.